Advanced Digital Marketing
months course
total hours
modules
Intro of Digital Marketing
A course designed for those who are at the beginning of their digital marketing journey. These lessons will introduce you to the core concepts of digital marketing.
What is a Blog and how to design it?
The practice of optimizing a blog’s look, feel, branding, readability and functionality in order to maximize visitors, readership and conversions.
Search Engine Optimization
Search Engine Optimization (SEO) is the practice of orienting your website to rank higher on a Search Engine Results Page (SERP).
Website Designing (WordPress)
Web Designing refers to the designing of websites that are displayed on the internet. It usually refers to the user experience aspects of website development.
Social Media Optimization
SMO refers to a set of techniques for visibility and optimising a brand’s presence on social media networks.
Social Media Marketing
Social media marketing is the use of social media platforms and websites to promote a product or service.
Google ADs / Search Engine Marketing
Search Engine Marketing refers to paid search marketing, a system where businesses pay Google to show their ads in the search results.
VIDEO MARKETING AND OPTIMIZATION
The use of video content to promote or inform audiences about your brand and products.
SCIENCE OF ONLINE SALES
To analyze purchase patterns and develop strategies to increase sales and effectively stock the inventory.
EMAIL MARKETING
Email marketing is a type of direct marketing that uses personalized emails to educate your email list about your product or services.
BUSINESS LEAD GENERATION
Lead generation is the process of creating and capturing interest in a product or service for the purpose of increasing your client base.
EARN AS A FREELANCER
Helps to earn money as a Freelancer.
GOOGLE MY BUSINESS (BUSINESS PROFILE)
GMB is a free tool that lets you manage how your business appears on Google Search and Maps. GMB listings can help local customers find information about your business.
GOOGLE SEARCH CONSOLE
Google Search Console is a collection of free tools and reports to help site owners and SEO professionals.
INSTAGRAM REEL MARKETING
Many content creators, influencers and brands have found that they earn more views and higher engagement rates when they post Reels.
GRAPHIC DESIGNING (CANVA)
A craft where professionals create visual content to communicate messages.
Google Analytics
Google Analytics is a platform that collects data from your websites and apps to create reports that provide insights into your business.
Online Reputation Management
It means looking and analyzing what a potential customer, reporter, or partner will discover about your brand, your people, or your product/service when they perform a Google search.
E-commerce Marketing (woo commerce)
E-commerce or electronic commerce is the trading of goods and services on the internet via woo commerce.
Mobile Marketing
Mobile channels like SMS & MMS messaging, mobile apps, messaging apps, and mobile-optimized browser sites to reach customers.
Brand Marketing and Management
Responsible for the overall management of a brand along with its marketing.
Affiliate Marketing
Affiliate marketing is where you promote another company’s product or service.
Adsense
AdSense helps you earn money from your site through advertisements.
Content Marketing
Marketing strategy used to attract, engage, and retain an audience by creating and sharing relevant articles, videos, podcasts, and other media.
Admission Process
Apply for Counseling
Begin the admission process by submitting your application to receive guidance and advice from our counseling team.
Choose your Program
Select the digital marketing course that aligns with your career goals and interests.
Enroll yourself
Secure your spot by enrolling in the chosen course and completing the necessary registration formalities.
Attend Orientation
Participate in the orientation session to familiarize yourself with the program structure, curriculum, and expectations.
Start your Training
Begin your journey towards expertise in digital marketing with our comprehensive and hands-on training.