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Advanced Digital  Marketing

months course

total hours

modules

Intro of Digital Marketing

A course designed for those who are at the beginning of their digital marketing journey. These lessons will introduce you to the core concepts of digital marketing.

What is a Blog and how to design it?

The practice of optimizing a blog’s look, feel, branding, readability and functionality in order to maximize visitors, readership and conversions.

Search Engine Optimization

Search Engine Optimization (SEO) is the practice of orienting your website to rank higher on a Search Engine Results Page (SERP).

Website Designing (WordPress)

Web Designing refers to the designing of websites that are displayed on the internet. It usually refers to the user experience aspects of website development.

Social Media Optimization

SMO refers to a set of techniques for visibility and optimising a brand’s presence on social media networks.

Social Media Marketing

Social media marketing is the use of social media platforms and websites to promote a product or service.

Google ADs / Search Engine Marketing

Search Engine Marketing refers to paid search marketing, a system where businesses pay Google to show their ads in the search results.

VIDEO MARKETING AND OPTIMIZATION

The use of video content to promote or inform audiences about your brand and products.

SCIENCE OF ONLINE SALES

To analyze purchase patterns and develop strategies to increase sales and effectively stock the inventory.

EMAIL MARKETING

Email marketing is a type of direct marketing that uses personalized emails to educate your email list about your product or services.

BUSINESS LEAD GENERATION

Lead generation is the process of creating and capturing interest in a product or service for the purpose of increasing your client base.

EARN AS A FREELANCER

Helps to earn money as a Freelancer.

GOOGLE MY BUSINESS (BUSINESS PROFILE)

GMB is a free tool that lets you manage how your business appears on Google Search and Maps.  GMB listings can help local customers find information about your business.

GOOGLE SEARCH CONSOLE

Google Search Console is a collection of free tools and reports to help site owners and SEO professionals.

INSTAGRAM REEL MARKETING

Many content creators, influencers and brands have found that they earn more views and higher engagement rates when they post Reels.

GRAPHIC DESIGNING (CANVA)

A craft where professionals create visual content to communicate messages.

Google Analytics

Google Analytics is a platform that collects data from your websites and apps to create reports that provide insights into your business.

Online Reputation Management

It means looking and analyzing what a potential customer, reporter, or partner will discover about your brand, your people, or your product/service when they perform a Google search.

E-commerce Marketing (woo commerce)

E-commerce or electronic commerce is the trading of goods and services on the internet via woo commerce.

Mobile Marketing

Mobile channels like SMS & MMS messaging, mobile apps, messaging apps, and mobile-optimized browser sites to reach customers.

Brand Marketing and Management

Responsible for the overall management of a brand along with its marketing.

Affiliate Marketing

Affiliate marketing is where you promote another company’s product or service.

Adsense

AdSense helps you earn money from your site through advertisements.

Content Marketing

Marketing strategy used to attract, engage, and retain an audience by creating and sharing relevant articles, videos, podcasts, and other media.

Admission Process

Apply for Counseling

Begin the admission process by submitting your application to receive guidance and advice from our counseling team.

Choose your Program

Select the digital marketing course that aligns with your career goals and interests.

Enroll yourself

Secure your spot by enrolling in the chosen course and completing the necessary registration formalities.

Attend Orientation

Participate in the orientation session to familiarize yourself with the program structure, curriculum, and expectations.

Start your Training

Begin your journey towards expertise in digital marketing with our comprehensive and hands-on training.

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